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Marketingtrends 2011 –
Im Auge des Tornados...

http://www.memocine.de/blog/


Middle East growth market
Intercultural competence as a success factor of Sales & Marketing ... [more]

3D & Media of the Future
In the battle for the scarce attention of customers ... [more]

Compliance Management
Between Economic Warfare and business ethics ...
[more]

Medical Technology
Innovations for better quality of life ... [more]

Nanotechnology
Marketing and Sales for Advanced Materials ... [more]

Energy & Environmental Innovation
Sustainability with profit – it’s not a contradiction... [more]

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memocine | middle east growth market

Middle East growth market

"Patience is bitter tasting, but it has sweet fruit." (Arab proverb)

Rich OPEC countries in the Middle East are the place for the largest investment program ever. Saudi Arabia as an example will invest a trillion dollar in strategic growth industries by the year 2020. Hereby they are looking for know-how about sustainable energy and water solutions, transport systems, ICT and for knowledge-based industries also for biotechnology, health, education and R & D sought.

One of the key success factors for foreign companies, which are looking for an market in entry in the Middle East, is the intercultural competence of its own management and their project workers.

MEMOCINE prepares your team for possible cross-cultural blunders and provides you with all country-specific information, which you need for a sustainable international growth strategy.